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Communication Principles Derived from Speeches

Your Name_________________________

Speech Analyzed____________________

Principle 1:  This speech revealed that speakers should (or should not)_______________

            In the speech, this principle was illustrated when the speaker said_____________

Principle 2:  This speech revealed that speakers should (or should not)_______________

            In the speech, this principle was illustrated when the speaker said_____________

An Example

1. George W. Bush: 2005 State of the Union Address

Principle: This speech revealed that speakers should be sure to sound spirited when talking about America.

In the speech, this principle was illustrated when the speaker said, “We go forward with complete confidence in the eventual triumph of freedom. Not because history runs on the wheels of inevitability; it is human choices that move events. Not because we consider ourselves a chosen nation; God moves and chooses as He wills. We have confidence because freedom is the permanent hope of mankind, the hunger in dark places, the longing of the soul. When our Founders declared a new order of the ages; when soldiers died in wave upon wave for a union based on liberty; when citizens marched in peaceful outrage under the banner "Freedom Now" - they were acting on an ancient hope that is meant to be fulfilled. History has an ebb and flow of justice, but history also has a visible direction, set by liberty and the Author of Liberty.”

Principle: Principle: This speech revealed that speakers should be show your gratitude and thankfulness to the audience for their support.

In the speech, this principle was illustrated when the speaker said, “On this day, prescribed by law and marked by ceremony, we celebrate the durable wisdom of our Constitution, and recall the deep commitments that unite our country. I am grateful for the honor of this hour, mindful of the consequential times in which we live, and determined to fulfill the oath that I have sworn and you have witnessed.  My most solemn duty is to protect this nation and its people against further attacks and emerging threats. Some have unwisely chosen to test America's resolve, and have found it firm.”

Barack Obama: State of a the Union Address

Barack Obama:: Inaugural Address

George W. Bush: Concerning the Sept. 11, 2001 Terrorist Attacks on America

William J. Clinton: Remarks by the President at Religious Leaders Breakfast, September 11, 1998

William J. Clinton::  First Inaugural Address

Franklin D. Roosevelt: First Inaugural Address

Dale Bumpers: It’s About Sex

Richard Gephardt: I Hereby End 40 Years of Democratic Rule

Ronald W. Reagan:  A time for choosing: Address on behalf of Senator Barry Goldwater, October 27, 1964

Ronald W. Reagan: Tribute to the Challenger Astronauts

Geraldine Ferraro: Vice Presidential Acceptance Speech

Remember: You are not to review the speech or give a critique. Instead, reveal principles that any speaker could use to be an effective communicator and use the speeches as exemplars. Do not use the same principle twice.