Data Sets

As a way to help you experience methods of compute data analysis, data sets have been provided for you using SPSS and Excel.  To download these files, just click on the the appropriate hyperlink.

NCA Study of   "How Americans Communicate"

    The web page for this survey is supposed to be:

    Roper Starch Report on "How Americans Communicate"

    This link includes links to download data files in both SPSS and Xcel formats.

    Unfortunately, due to a fire that swept through the NCA offices, full web services
    have not yet been resumed.  Thus, this survey can be found on the files that are
     listed below.

SPSS Files

Download a zip file containing all the SPSS files by clicking this hyperlink.
The Zip file was made by WinZip. If you wish to buy WinZip, a dialog box will make it available to you. If you wish simply to unzip the files, click on the "Use Evaluation Version" button on the dialog box. You do not have to provide personal information to do so.

The files have the following names:

National Communication Association Data Set "nca.sav"

Initial attitude survey data set "attitude.sav"

Attitude survey data set "attitud1.sav"

Persusaive effects of fallacy study "fallacy.sav"

Revised persuasive effects of fallacy study "fallacy1.sav"

Note: SPSS files must be opened from the SPSS program. Hence, researchers will need to download these files, start SPSS, and open the files from within that program.

Excel Files

National Communication Association Data Set "nca.xls" and "NCA12.xls"

Initial attitude survey data set "attitude.xls"

Attitude survey data set "attitud1.xls"

Persuasive effects of fallacy study "fallacy.xls"

Revised persuasive effects of fallacy study "fallacy1.xls"

Factorial analaysis of variance data set for fallacy study "falanova.xls"