DUE

DONE

TASK

RESP.

COMMENTS

8/28

8/28

Review Syllabus

Log on to class web site

Participate in Teambuilding exercises

Review class expectations

ALL

ALL

ALL

DG

 

9/4

9/4

Attend Vocus training

Make teams decision

Review Vocus assignment

Read Intro & Chapters 1 & 2 in Rain Making

ALL

ALL

DG

ALL

 

9/11

9/11

Complete Quiz #1 on Blackboard

Attend e-research session

Review e-research assignment

Read Chapters 3 & 4 in Rain Making
Read Chapter 1 in Managing the PSF

ALL

ALL

DG

ALL

 

PLN 303

9/18

9/18

Attend Constant Contact training

Review Constant Contact assignment

Read Chapters 5 & 6 in Rain Making
Read Chapter 2 in Managing the PSF

ALL

DG

ALL

 

9/25

9/25

Complete Quiz #2 on Blackboard

Vocus assignment due

Review PR Week assignment

Ken Hagihara, Integrity Public Relations

Read Chapters 7 & 8 in Rain Making
Read Chapter 6 in Managing the PSF

ALL

ALL

DG

 

ALL

 

 

 

Speaker Confirmed

10/2

10/2

Complete Quiz #3 on Blackboard

Review PR agency research paper

Review “How to find a PR agency”

Steve Greyshock, Laer Pearce & Assoc.

Read Chapters 9 & 10 in Rain Making
Read Chapter 7 in Managing the PSF

ALL

ALL

DG

 

ALL

 

 

 

Speaker Ccancelled

10/9

10/9

Complete Quiz #4 on Blackboard

e-research  assignment due

Vocus assignment graded/returned

Marcus Ginnaty, Porter Novelli

Read Chapters 10 & 11 in Rain Making
Read Chapter 8 in Managing the PSF

ALL

ALL

DG

 

ALL

 

 

 

Speaker Confirmed

10/16

10/16

PR agency contact information submitted

Complete Quiz #5 on Blackboard

Traci Renner, Golin Harris

Read Chapters 12 & 13 in Rain Making
Read Chapter 9 in Managing the PSF

ALL

ALL

 

ALL

List on Blackboard by noon

 

Speaker Confirmed

10/23

10/23

Constant Contact assignment due

Complete Quiz #6 on Blackboard

PR agency approved

e-research assignment graded

PR Week  #1 (Objectives, Research, Audience) due

Read Chapters 14 & 15 in Rain Making
Read Chapter 10 in Managing the PSF

ALL

ALL

DG

DG

ALL

 

ALL

E-mail professor assignment

 

Class cancelled!

 

One student handed in work.

10/30

10/30

Scott Smith, Westbound Communications

PR Week  #2 (Tactics, strategies, evaluation) due

Read Chapters 16 & 17 in Rain Making
Read Chapter 11 in Managing the PSF

 

ALL

 

ALL

 

Speaker Confirmed

 

11/6

11/6

Complete Quiz #7 on Blackboard

Constant Contact assignment graded

Linda Marcus - Astra Communications

Read Chapters 18 - 20 in Rain Making
Read Chapter 12 in Managing the PSF

ALL

DG

 

ALL

Quiz moved one week!

Speaker Confirmed

11/13

11/13

PR Week Assignment due

Complete Quiz #8 on Blackboard

Greg Young, Idea Hall

Read Appendix A in Rain Making
Read Chapter 19 in Managing the PSF

ALL

ALL

ALL

 

 

Speaker Confirmed

11/20

11/20

Complete Quiz #9 on Blackboard

OC Register visit

Read Appendix B in Rain Making
Read Chapter 32 in Managing the PSF

ALL

ALL

ALL

 

Visit confirmed!

 

11/27

11/27

Thanksgiving – have fun

ALL

 

12/4

12/4

PR Week Assignment graded/returned

Complete Quiz #10 on Blackboard

Work on agency paper

Read Appendix C in Rain Making

ALL

ALL

ALL

ALL

Instructor completed before break

 

 

12/5

12/5

Hand in final PR Week entry for mailing

Mail PR Week entries.

ALL

DG

 

12/11

 

Work on PR agency paper

Read Appendix D in Rain Making

ALL

ALL

Movie Night!

12/18

 

Hand in PR agency paper by 4 p.m.

ALL

No final exam!